The brand pitch that doesn't need hype: write it from facts you can show
Most pitches to brands fail for the same reasons: they are long, they say "I love your brand" without saying why, and they add big numbers nobody can check. The reader has a full inbox and decides in seconds. I built a
Most pitches to brands fail for the same reasons: they are long, they say "I love your brand" without saying why, and they add big numbers nobody can check. The reader has a full inbox and decides in seconds.
I built a small Hermes skill, brand-deal-pitch, that fixes the structure and keeps you honest. You give your agent the facts: why this brand specifically, the audience figures you want to quote (each with a date and source), one to three content ideas, what the brand receives, and your rate if you choose to share it. It assembles a short email, plus a follow-up for a week later.
The useful part is what it refuses to do. It will not invent a rate. It will not build the email without a specific reason for the brand. It stops on leftover placeholders and future dates, and warns about words like "guaranteed" or "viral", figures older than 90 days, numbers with no dated source, and a missing line saying paid content is labelled as an ad.
Example, with fictional data: Alex makes finance videos and pitches a budgeting app. The email gives a real reason (using its envelope feature since spring), quotes "12,400 YouTube subscribers (as of 2026-11-01, YouTube Studio)", proposes one video plus clips, states the rate Alex provided, and ends with one ask: a 15-minute call.
No API key, no technical skills: your agent runs one small Python script. It sends nothing and can't verify your numbers, so read the result before it goes out.
Skill (MIT): https://github.com/RobinBeraud/hermes-skills/tree/main/content-creation/brand-deal-pitch
All skills: https://github.com/RobinBeraud/hermes-skills
This post was written with AI assistance and reviewed through automated checks.
Originally published by Dev.to AI. Aggregated on AIWithGhost for educational purposes — full credit and traffic to the original publisher.