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ComfyUI hits $500M valuation as creators seek more control over AI-generated media

ComfyUI, whose tools give creators more control over AI image, video, and audio generation, just raised $30 million.

ComfyUI, a startup that helps creators control image, video, and audio outputs from diffusion models with a node-based workflow, has raised a $30 million funding round at a $500 million valuation.

The round was led by Craft Ventures, with participation from other investors including Pace Capital, Chemistry, and TruArrow.

ComfyUI was started as an open-source project in 2023, shortly after the introduction of diffusion models. At that time, models like Midjourney and OpenAI’s DALL-E were barely functional, frequently making major mistakes, such as adding extra fingers to hands.

To address these limitations, the project founders developed a modular framework that gives creators granular control over every step of the generation process.

Their tool gained such significant traction among creative professionals that it eventually evolved into a formal startup. In late 2024, ComfyUI raised $19 million in Series A financing from investors including Chemistry Ventures, Cursor Capital, and Guillermo Rauch, founder of Vercel.

Although the latest diffusion models have come a long way from adding a sixth digit to hands, the need for the granular precision that ComfyUI offers has only grown.

β€œIf you think about your typical prompt-based solution, like Midjourney or ChatGPT, you ask for something, it [gets only] 60% – 80% there,” Yoland Yan, ComfyUI’s co-founder and CEO, told TechCrunch. β€œBut to change that remaining 20%, you have to try this slot machine.”

Yan (pictured left) compared the process to playing in a casino because prompting the model to make a small change can result in a completely different output, including overwriting the parts that were already perfect.

ComfyUI’s node-based interface allows creators to link specific components of the generation process, giving them full control over the quality of their final output.

β€œYou cannot easily convey that message in the prompt box [of a foundational model],” Yan said.

Creators seem to agree, as ComfyUI claims to have over 4 million users.

The tool is being used by creative professionals for visual effects, animation, advertising, and even industrial design.

The startup says its offering has become such a necessary tool of the trade for technical artists and other creatives that it is not uncommon to see β€œComfyUI artist or engineer” listed as a job title on studio job boards.

Although video and image foundational models continue to improve, Yan claims that they are far from perfect, and a tool like ComfyUI will continue to be in high demand.

β€œIn the world where AI slop is going to be everywhere, the Comfy version of human-in-the -loop approach is going to win out most of the eyeballs in the end,” he said.

ComfyUI’s competitors include Weavy, a startup that was acquired by Figma last year.

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Marina Temkin
Marina Temkin

Reporter, Venture

Marina Temkin is a venture capital and startups reporter at TechCrunch. Prior to joining TechCrunch, she wrote about VC for PitchBook and Venture Capital Journal. Earlier in her career, Marina was a financial analyst and earned a CFA charterholder designation.

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